So You Say You Want a Marketing Dashboard…Let’s Talk

By | October 20th, 2016|Categories: Marketing Dashboards, Marketing Measurement Best Practices, Uncategorized|Tags: , , , |

As part of continuing series on Marketing metrics & dashboarding, we hope you have had a chance to listen to our first webinar, “Why You Need to Speak the Language of Marketing Performance”. We defined the essential terminology associated with Marketing Performance Measurement, and promised to dive into what to consider when designing and building a marketing performance dashboard.  [...]