7 09, 2016

Understanding Attribution: Join us for a webinar on September 13th to discuss common pitfalls and limitations

By | September 7th, 2016|Categories: Events, Marketing Analytics|Tags: , , , |

As a marketer in today’s fast-changing business environment, you’re facing an increasingly diverse set of challenges. You’re delivering your messages in a growing number of digital and offline channels, each generating potentially valuable data (and tons of it). At the same time, you’ve never had more ROI accountability or more requests for metrics in the pursuit [...]

12 05, 2016

Reflections from the Marketo Marketing Nation Summit

By | May 12th, 2016|Categories: Events, Origami Opinions|Tags: , |

Now that the whirlwind of activity has died down a bit from the Marketo Marketing Nation Summit this week, the team has had a chance to reflect on the giant industry peer gathering in Las Vegas. It was certainly exciting to listen on social channels to some of the top influencers on social media including Ann Handley, Scott Brinker and  Jon [...]

31 03, 2016

Origami CEO Opher Kahane and Jessica Williams of Visa to Speak at The eMetrics Summit

By | March 31st, 2016|Categories: Events, Guest Perspective|Tags: , , |

  Early next week, digital marketing analytics professionals will be gathering in San Francisco for The eMetrics Summit. The eMetrics Summit brings together marketing analytics practitioners, experts and visionaries to discuss capturing and applying insights from daily marketing data. On Monday, April 4, Origami Logic CEO and Co-founder Opher Kahane and Jessica Williams, Global Innovation Marketing [...]

9 03, 2016

Origami CEO and JCPenney to Speak at Brand Innovators Austin

By | March 9th, 2016|Categories: Events, Guest Perspective|Tags: , |

Later this week, thousands of people will be flocking to Austin, TX for South by Southwest (SXSW) Interactive. At the same time, Brand Innovators Austin will be hosting a series of events at Lambert’s Restaurant in Austin. On Friday, March 11, the theme of the day is Mega-Trends and Origami Logic founder and CEO Opher Kahane, [...]

17 08, 2015

Origami Logic VP of Marketing and VP of Product Host Marketing Signal Measurement Webinar

By | August 17th, 2015|Categories: Events, Origami Opinions|Tags: , , , , |

We are only two days away from our Marketing Signals webinar. Join Origami Logic VP of Marketing, Scott Jones and VP of Product, Alon Amit for an in-depth dive into the top strategies for measuring marketing signals. Scott and Alon will walk marketers through creating and organizing the most effective marketing measurement framework for delivering accurate [...]

12 02, 2014

Origami Logic Hires Devan Batavia as VP of Worldwide Sales and Channels

By | February 12th, 2014|Categories: Media Transparency|Tags: , , |

A couple weeks ago, when we announced our $15 million Series B round of financing, we said we would use the funds to ramp up our engineering, sales and marketing efforts. To that end, today we are excited to make this announcement... Origami Logic Hires Devan Batavia as VP of Worldwide Sales and Channels Batavia developed [...]